What is the course about?

Are you struggling to break through the noise? Do you find it hard to get your message across in a way your target markets can understand, relate to and engage with? Storytelling can help you achieve all this and much more.

One of the most powerful ways to connect with your target market is to do so on an emotional level – and this is where storytelling also comes into its own. It’s a great approach for pushing a consistent message across multiple channels too.

In a packed and enjoyable day, come and discover what written storytelling can add to your marketing, key elements to include and plenty of ideas for how you can put it into practice for your business. Plus we’ll work on a storytelling exercise for a blog post or an ‘about’ page, so you’ll go away with plenty of ideas for marketing stories.

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